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How to build an SOP for scaling content creation

Date: Oct 5th, 2023
Time: 11:00 AM – 12:00 PM (Eastern time)

Whether you’re a small business owner, a content manager, or an aspiring writer, understanding how to streamline and scale your content process efficiently is a game-changer. Join us for an enlightening webinar that delves deep into the intricacies of setting up a robust Standard Operating Procedure (SOP) for your content endeavors.

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What Will You Learn?

  1. The Methodology Behind Successful Scaling: Understand the fundamental principles that enable businesses to produce content consistently without compromising quality.
  2. Building Content Templates: Discover the art of creating reusable templates that not only maintain consistency but also speed up the content production process.
  3. Creating Editorial Guidelines: Learn how to set up clear guidelines that uphold your brand’s voice, style, and quality across all pieces of content.
  4. Drafting Effective Briefs: Dive into the process of crafting comprehensive briefs that give writers and editors a clear direction, ensuring content meets the intended objectives.
  5. Managing the Production Process: Equip yourself with strategies to oversee the entire content production cycle, from ideation to publication, ensuring timely and consistent output.
  6. Training Writers and Editors: Understand the importance of upskilling your team, and discover the best practices for training them to produce top-notch content aligned with your brand’s vision.

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